Many beginner entrepreneurs are all too aware of the challenges and struggles of starting their own business.
While it's essential to make mistakes and learn from them, it can be frustrating to feel like you're running into the same barriers repeatedly.
For this reason, many entrepreneurs turn to a mentor to help guide them through this journey and provide professional support along the way.
What is a Mentor?
A mentor is an individual whom you can turn to for guidance when starting your business. Typically they have already experienced the same experiences that you will encounter and can provide invaluable support as you grow as an entrepreneur. Mentors are essential for beginning your journey, but hopefully, the relationship continues for mentorship throughout your professional life.
What to Look for in an Ecommerce MentorThe beauty of having an ecommerce mentor is that they can guide you through the different steps of starting in the industry, such as how to organically grow your sales conversions and optimize social media ads to increase your audience. Although a mentor can't just be anyone you meet. He/she should possess the specific knowledge that pertains to your business and has a passion for sharing their expertise in a mentorship role.
One of the most apparent characteristics that you should look for first in an ecommerce mentor is that they have found business success. A mentor is someone whom you want to be able to refer to for advice and support. They should have a visible and measurable track record of success that you can follow. If a potential mentor can prove this, it means that they have already succeeded in finding ways to overcome common challenges and can instruct you on how to do the same!
It's also crucial that they have a good work/life balance. Not only to show you as their mentoree how to achieve the same but also so that they have the time to provide regular mentorship.
Lastly, you should find an ecommerce mentor who truly has a passion for their trade. If your mentor is passionate about the work that they will do, they will be more willing to share their knowledge and experiences. They'll be ready and excited to help you find the same success as they have. This kind of attitude will also make the experience more enjoyable in general.
Ecommerce is a growing industry. With all the changes to online marketing algorithms, tools, and software, it's crucial to find a mentor who can advise on these unique challenges.
Specific Avenues to Look Towards
Many mentorships stem organically from friends or colleagues whom you already have an existing relationship with. If you have a friend who fits the criteria above, you're already off to a great start.
If you do not have a personal relationship already that could turn into a mentorship, networking and cold outreach are two other ways to seek out an ecommerce mentor.
Send a Cold Email
While sending a cold email can be intimidating, it is a very direct and successful way to connect with a potential ecommerce mentor. When reaching out to someone by email, it's crucial that you are prepared with questions to get straight to the point. Your initial inquiry email should show that you have done your research about them as an individual and their business and start with asking to have a quick chat. After that first phone call or meeting, you can then lean into increasing the regularity of your mentorship.
Connect on LinkedIn
LinkedIn is Facebook for the professional. LinkedIn profiles give you all the information you need about someone’s professional background, experience, and skills. You can search through LinkedIn users that you have previously connected with or even connect with strangers who are professionals in your field.
Find an Ecommerce Specific Community
Online communities and forums are spaces where you can post questions and talk about your business. These Can be beneficial for finding information about the more specific topics. They can be great spaces to connect with potential mentors as well.
Join an Ecommerce Mentor Mastermind Group
An ecommerce mentor mastermind group is more of a collective group of likeminded individuals. In this sense, you can receive more peer-to-peer mentorship versus working with only one specific individual. While many are free, some require a membership fee. With a mastermind group, you gain access to multiple individuals creating a greater sense of community.
An Ecommerce Mentor Will Change Your Business’ Path
When you begin your entrepreneurship journey, finding an ecommerce mentor is one of the best choices you can make.
Mainly it all comes down to the time and effort you want to exert to sustain a successful mentor-mentoree relationship.
But if you do it right, it can provide you with years of invaluable learning and experience!
Enrolling in the highly regarded BeyondSixFigures ecommerce course makes it easy by granting you access to hundreds of hours of ecommerce training videos as well as access to Justin Woll as your ecommerce mentor. Justin has years of experience and success stories to back his credibility. Through his ecommerce course, he'll provide you with all the resources, tools, and mentorship you need to find success in the ecommerce industry.
So what are you holding back?!
Send a shout out to your best life mentor in the comments below!